The Formula

Every name has
three parts.

We built our naming system so that reading a garment name tells you exactly what you're getting — silhouette, material, and character — before you even see it.

01 Garment Silhouette & fit — what shape you wear
02 Fabric Material & feel — how it drapes and breathes
03 Style Character & detail — the story it carries
Read it like this DjellabaMlifaClassic
Part 01 · Garment Type

The first word defines
silhouette & fit.

Same fabric, different garment — a completely different experience. The first word tells you which form you're wearing.

Djellaba Full Length

Traditional full-length robe with wide sleeves and a hood. The original Moroccan silhouette — structured yet flowing, timeless by design.

Gandora Loose & Wide

Looser, wider, relaxed fit. Hood-free, shorter — built for movement and ease. The Gandora is casual by nature and effortless in wear.

Caftan Tailored

Structured, fitted silhouette crafted for elevated occasions. The Caftan is our most formal garment — designed for presence and ceremony.

Part 02 · Fabric

The middle word
defines the feel.

How it drapes. How it breathes. How it feels against skin. The fabric word tells you what to expect before you ever touch it.

Every fabric we use is selected specifically for the Moroccan garment tradition — chosen for how it moves, how it layers, and how it holds up over time.

Mlifa
Traditional Lightweight Breathable
Gabardine
Tightly Woven Holds Shape All-Season
Cashmere
Luxury Exceptionally Soft Warm
Lelin
Natural Airy Summer Weight
Crépon
Fluid Lustrous Festive
Part 03 · Style Name

The final word
is the character.

A cut. A detail. A season. A spirit. The style name is where heritage, craft, and story converge.

Classic Minimal

Minimal embroidery. Understated, timeless cut — the essential JilbabCo form.

Dhabbana Embroidered

Arabic for fly. The embroidery pattern mirrors a fly in flight — Moroccan artisanal handcraft.

Bozeman Winter

Winter weight garment. Built for cold weather — a warm, structured silhouette.

Aspen Winter

Cold weather construction. Alpine-inspired weight and warmth.

Fez Heritage

Rooted in the ancient medina of Fez. Intricate traditional detailing drawn from centuries of craft.

Marrakchi Statement

Bold presence. Vibrant character. A statement piece that carries the spirit of Marrakech.

Read It In Practice

Three names,
fully decoded.

Example 01 of 03

Djellaba Mlifa Classic

The original. Lightweight tradition, minimal and timeless.

Djellaba
Garment Full-length robe — wide sleeves, traditional hood
Mlifa
Fabric Traditional lightweight weave — breathable, everyday comfort
Classic
Style Minimal embroidery — understated, clean, versatile
Example 02 of 03

Gandora Gabardine Dhabbana

Relaxed structure meets hand-embroidered artistry.

Gandora
Garment Loose, wide, relaxed fit — hood-free, shorter silhouette
Gabardine
Fabric Tightly woven twill — holds its shape, all-season workhorse
Dhabbana
Style Fly-inspired embroidery — Moroccan artisanal handcraft
Example 03 of 03

Djellaba Cashmere Bozeman

Luxury fabric, built for the cold.

Djellaba
Garment Full-length traditional robe — the JilbabCo signature
Cashmere
Fabric Luxury soft blend — exceptionally warm, premium hand-feel
Bozeman
Style Winter weight silhouette — designed for cold, built to layer